The Impact of Social Networks on Modern Society and Changes of Global Political Processes
McNamee R. Zucked: Waking Up to the Facebook Catastrophe
DOI:
https://doi.org/10.31861/mhpi2022.45.264-271Keywords:
digital technologies, social networks, Internet platforms, misinformation, manipulation, innovations, Facebook platforms, Google, Instagram, Twitter, artificial intelligence, global monopoliesAbstract
This article examines the study of Roger McNami, a well-known American businessman, venture capitalist, musician, one of Facebook's first investors, and Mark Zuckerberg's mentor at the beginning – Roger McNamee «Zucked:Waking Up to the Facebook Catastrophe». The author reveals the objective facts of the role of modern technologies, thanks to which the most popular social networks manipulate the attention of millions of people, have a detrimental effect on mental health, and interfere in the political processes of world powers. Emphasizes the threats to democracy through technical and business decisions of social network owners, also it warns about the dangerous consequences of well-known Internet platforms on society. The book is full of factual material and interesting examples.
References
Maknami, Rodzher (2021) Zafeisbucheni: yak sotsialna merezha shtovkhaie svit do katastrofy. Knyholav, Kyiv, 376 s.
McNamee, Roger (2019) Facebook and Google use the principles of profiting from human weaknesses, Facts and comments, URL: https://www.pressreader.com/ukraine/fakty-i-kommentarii/20190307/281522227394744 (Accessed: 12/18/2021).
Makukh-Fedorkova, Ivanna (2021) Manipuliatyvni vplyvy yak proiavy suchasnoi sotsiokulturnoi kryzy. Pomerantsev P. Tse ne propahanda. Podorozh na viinu proty realnosti. Istoryko-politychni problemy suchasnoho svitu, Chernivetskyi natsionalnyi universytet, Chernivtsi, T. 43. C. 296-306. https://archer.chnu.edu.ua/xmlui/bitstream/handle/123456789/1711/Makuh%202021. pdf?sequence=1&isAllowed=y.
Cadwalladr, Carole, Graham-Harrison, Emma (2018) Revealed: 50 million Facebook profiles harvested for Cambridge Analyticа in major data breach, The Guardiаn for 200 years, Mar. 14. 24. URL: https://www.theguardian.com/news/2018/mar/17/cambridge-analytica-facebook-influence-us-election (accessed: 22.01.2022).
EU Code of Practice on Disinformation (2018) URL: http file:///C:/Users/USER/Desktop/1CodeofPracticeonDisinformation.pdf (accessed: 20.04.2021).
Grand Jury Indicts Thirteen Russian Individuals and Three Russian Companies for Scheme to Interfere in the United States Political System (2018), JUSTICE NEWS, February, 16. URL: https://www.justice.gov/opa/pr/grand-jury-indicts-thirteen-russian-individuals-and-three-russian-companies-scheme-interfere (accessed: 20.04.2021).
McNamee, Roger (2019) Zucked:Waking Up to the Facebook Catastrophe. Penguin Press, New York, 321 p.
McNamee, Roger (2018) How to fix Facebook – before it fixes us, Washington Monthly, January, 7. URL: https://washingtonmonthly.com/2018/01/07/how-to-fix-facebook-before-it-fixes-us/ (accessed: 24.01.2022).
Miles,Tom (2018) U.N. investigators cite Facebook role in Myanmar, crisis, Reuters, March, 12. URL: https://www.reuters.com/article/us-myanmar-rohingya-facebook-idUSKCN1GO2PN (accessed: 25.01.2022).
Pariser, Eli (2011) The Filter Bubble: What the Internet Is Hiding from You. The Penguin Press, New York. URL: https://www.rulit.me/books/the-filter-bubble-what-the-internet-is-hiding-from-you-read-314081-2.html.
What is Growth Hacking? URL: http://popupsmart.com/encyclopedia/growth-hacking (accessed: 22.01.2022).
Downloads
Published
How to Cite
Issue
Section
License
This work is licensed under a Creative Commons Attribution-NoDerivatives 4.0 International License.
